I'll be honest. I'm not starting this blog because I think I have anything important to say. I don't claim to have amazing insight into fashion, or anything else for that matter. Well, except maybe second-guessing myself and prefacing things with way too much explanation. I'm starting this blog because someone suggested it. I know, I know, "If someone told you to blah, blah, blah . . . would you do it?" If it were free, painless and involved ice cream or a nap, quite possibly.
The suggestion was based on the fact that I want to get back into copywriting. I studied Journalism in college and my first job after graduation was in Accounts Payable. Is that a typo? I thought I was a Journalist. No, it's not a typo and I'm not a Journalist. I am in Finance. But I said "get back into copywriting," so something is missing from this puzzle if I was in Accounts Payable and I'm now in Finance. Seems like a continuous career path, right?
Well, a few years into AP I decided that I wanted to do something related to my degree. Okay, so I studied Broadcast Journalism. Journalism nonetheless. I decided that the five years and thousands of dollars I spent in college accomplished something other than getting me out of a small town. I pursued copywriting courses. I got a job in my company writing direct mail pieces. A little over a year later and having survived two lay offs, I didn't escape the third layoff when 1/3 of our department had been cut in a downsizing.
Then came a baby. I later got back into freelance fragrance work which I did in college. I was a "Fragrance Model." Not a model model by any means at my 4'11" stature. A former AP Manager saw me and long story hopefully short, I went back to AP with the same company from which I was laid off. I worked a few days a week. Then came another baby. Then fragrance again. Then Finance. Dizzy yet? Or just bored? With all this back-and-forth, I'm bound to get back into copywriting. It's got to cycle back around.
So why did I mention fashion earlier on? That's because I work for a fashion retailer, so I need to think fashion if I want to write for the company. I don't say I work in "the fashion industry" because I'm not a salesperson surrounded by all the fabulousness and doing all of the hard work. Again, I'm in Finance so I'm behind-the scenes. If I were a copywriter, I'd still be behind-the-scenes, but a little closer to the merchandise. The salespeople are in the forefront so-to-speak, copywriters help make their cause look attractive, and I'm sitting on my rocker knitting socks. Actually, if I could knit I'd be that much closer to earning the use of "fashion industry."
So here is how my blog will go:
• I will try to write awesome posts about fashion
• I will use lots of adjectives because those are my favorite parts of speech. I will probably even make up some
• I will go off on tangents because that's what I do, so not everything will be about fashion
• I will write long posts, I will write short posts. Some days I will probably forget to post but will play my word app so I will get some words in somewhere that day
• I will have typos and excess punctuation. That's what proofreaders are for but I don't have one (editors are good for when I go off on tangents and get wordy but I don't have one of those either)
• I will sound like I'm trying too hard to be funny, and I will be trying too hard. I will sound like I'm trying to be a goofball, but I don't need to try because I am one
• Lastly, I will be eternally grateful to the two of you for reading my blog
Tomorrow: How I came up with the name of my blog (although you've probably figured out that one)